![](https://cdn.myportfolio.com/2d8e97c350c1c5f0fe0074517855fbd9/731504ec-8e67-473f-a216-9093c27430af_rwc_79x53x649x434x649.png?h=21a5645ac49ba4e11235b6dc27f7cb95)
Jeep Patriot / Way-Beyond Trail
Interactive choose-your-own-adventure feature film where players help decide the plot. Cannes Shortlist. Project of my career.
![](https://cdn.myportfolio.com/2d8e97c350c1c5f0fe0074517855fbd9/d8861e54-a5e2-48c0-b633-1fa9f5ac618f_rwc_160x0x1683x1125x1683.jpg?h=d0c2786439f9e2bd4ffc662cb36bfa42)
Disney
Pitch for Disney's retail destination.
![](https://cdn.myportfolio.com/2d8e97c350c1c5f0fe0074517855fbd9/bccbc3db-c822-4fa5-92cc-20a06098ade5_rwc_104x0x1099x733x1099.png?h=48827619a29f00e89940f42a29cc3a80)
Oscar Mayer / Tweet2Lease
World's first ever car launch on Twitter. Even better, the car was the Oscar Mayer Wienermobile. One Show Finalist.
![](https://cdn.myportfolio.com/2d8e97c350c1c5f0fe0074517855fbd9/0c51bb09-941e-44a0-8fb1-ea75787991c7_rwc_125x80x680x453x680.png?h=373ac1c15f0ba954444452ad8e856699)
Lunchables / Fully Uploaded
Ridiculously integrated campaign highlighted by a ten-episode online series, all starring Rob Dyrdek and featuring YouTube master Freddie Wong.
![](https://cdn.myportfolio.com/2d8e97c350c1c5f0fe0074517855fbd9/58301563-528e-4327-823c-f43f197c2651_rwc_0x2x640x427x640.jpg?h=bee17adf90b1241d8436fbe606e97d0f)
Olive Garden Breadstick Bouquet
Valentine's Day bouquets. Made out of breadsticks.
![](https://cdn.myportfolio.com/2d8e97c350c1c5f0fe0074517855fbd9/8ab04507-81c2-499f-9e04-2abe36b30999_rwc_0x27x442x295x442.png?h=f2542bdbd63f995f9249131265bc2adb)
Sparks
The SPARKS come out at night.
![](https://cdn.myportfolio.com/2d8e97c350c1c5f0fe0074517855fbd9/8fb52c48057743.588d4f23b72dc_rwc_138x43x675x451x675.png?h=920cc866c1f921458028e7d37f816648)
Kool-Aid
Kool-Aid Man has an answer for everything. And it's always the same answer.
![](https://cdn.myportfolio.com/2d8e97c350c1c5f0fe0074517855fbd9/6cd80091-e4fc-4275-9616-78e11bc32220_rwc_144x0x1517x1014x1517.png?h=8bab10a1a57df39e6e04c5743d661082)
Zaxby's
With so many points to earn with Zaxby's new loyalty program, it feels like a challenge to collect as many as you can.
![](https://cdn.myportfolio.com/2d8e97c350c1c5f0fe0074517855fbd9/a78dba5d-9c31-4bff-bba5-75dd85f91213_rwc_47x2x807x538x807.png?h=847b01e7e642a3ed4b0e28c3741846bc)
Capri Sun
Fully realized, fully integrated campaign, born out of our idea that won the new business pitch. TV, print, digital, social, etc.
![](https://cdn.myportfolio.com/2d8e97c350c1c5f0fe0074517855fbd9/aab6eac9-b35d-482b-b017-de2cc2e7944a_rwc_18x0x804x536x804.png?h=1807d2bdd87d56adc99b628bcc185d54)
Lunchables Kabobbles
Full digital ecosystem that lets kids mix up the fun with videos, fun-as-all-get-out apps and an addictive game.
![](https://cdn.myportfolio.com/2d8e97c350c1c5f0fe0074517855fbd9/711e98c1-9137-4866-a125-7bb15506196f_rwc_2x10x496x331x496.jpg?h=a688d43bf7e20e894452a09b035a4e9d)
Quintana Roo
Triathletes are a special breed. And no one understands them like Quintana Roo.
![](https://cdn.myportfolio.com/2d8e97c350c1c5f0fe0074517855fbd9/79a3390e-bcff-43dc-82fb-1477fd1688cd_rwc_43x26x411x274x411.jpg?h=d73cf91ee86265af5901df71028e7539)
Lunchables / Never Be Bored Again
Interactive experience where kids can design their own dream sport court, tree house or media room.
![](https://cdn.myportfolio.com/2d8e97c350c1c5f0fe0074517855fbd9/7e7759fd-fe83-43e0-8a80-d71e9b7f2a65_rwc_92x20x739x493x739.png?h=4a0ce6e073e487e0505ee39799a65708)
Olive Garden
All the Olive Garden.
![](https://cdn.myportfolio.com/2d8e97c350c1c5f0fe0074517855fbd9/354e5238-9866-4f4d-8090-634be2c98ecf_rwc_9x0x591x394x591.jpg?h=ea00fd4f69bb2b0c6fa408fae493615a)
Alcoholics Anonymous
What is the true cost of alcoholism?
![](https://cdn.myportfolio.com/2d8e97c350c1c5f0fe0074517855fbd9/d2f0ac2f-6558-4c28-a6c1-d032b1329982_rwc_69x44x495x330x495.png?h=2fc0d12a163ce9b5c6c6361feda59d8d)
Dodge Caliber
Animated webisodes that introduce the world to the Dodge Caliber. It's not as harmless as it looks.
![](https://cdn.myportfolio.com/2d8e97c350c1c5f0fe0074517855fbd9/f88e2315-d7b1-4120-b7b8-62f2df359e4b_rwc_205x280x477x318x477.png?h=cc1d59be7a1d0db23849a1c40b99a32c)
Capri Sun / Legend of the Golden Pouch
Multi-level game played entirely through webcams.
![](https://cdn.myportfolio.com/2d8e97c350c1c5f0fe0074517855fbd9/b9718905-9e35-4770-a38b-be8aeb4cce08_rwc_105x0x497x331x497.png?h=a0bfb4bcb92c7930a9c35a83121fedfe)
Six Flags
Reminder: there's no feeling like spending a day at Six Flags.
![](https://cdn.myportfolio.com/2d8e97c350c1c5f0fe0074517855fbd9/d8036605-ee65-444e-a9ce-eeda33a2606d_rwc_10x158x711x474x711.png?h=8bc038412f780b1a583394e9c462879e)
Social Content
Sampling of social content for Kool-Aid, Lunchables and Capri Sun.
![](https://cdn.myportfolio.com/2d8e97c350c1c5f0fe0074517855fbd9/03eae839-018d-4894-9c44-3003f9d77269_rwc_0x4x500x334x500.jpg?h=585763a43d31946246d89f0c250a6af4)
happyhospital
Dumb stationery. Made by me.
![](https://cdn.myportfolio.com/2d8e97c350c1c5f0fe0074517855fbd9/b7761f36470335.571ec65c3e2b0_rwc_33x80x653x435x653.jpg?h=4a36469435a94e7fb2c27215ce03f20b)
Woodworking
My life as a novice woodworker.